- +159%
conversions
- +203%
clicks
- +118%
reach
A multi-phased strategic campaign gathering learnings for ongoing success
- Non-profit & government
- Solutions (2)
- +18%
uplift in Click-Through Rate
- 21%
drop in Cost Per Click
- 19%
decrease in Cost Per Landing Page View
How TikTok's Smart+ Spark Ads enhanced MCCY's Landing Page View performance and raised volunteer engagement
- Non-profit & government
- Solutions (3)
- 26K
Increase in Followers on video series
- >2.7M
Video views
- >438K
Video likes
Not-for-profit museum in Ballarat, Victoria brings history to life and reaches new generations of audience with creative TikTok video series
- Media & entertainment
- Non-profit & government
- Solutions (2)
- 2.5k
new followers
- 1.9m
impressions
- 101
leads
Taking the first step with TikTok Ads to promote mental health and online apparel sales
- Clothing & accessories
- Non-profit & government
- Solutions (5)
- 26M
Impressions
- 2.7M
Reach
- 8%
6s View Through Rate
Helping children’s rights organisation Bris promote its helpline services to young people across Sweden.
- Non-profit & government
- Solutions (2)
- 22m
video views
- 70k
profile visits
- 52k
favourites
Raising awareness for a non-profit organisation with Spark Ads
- Non-profit & government
- Solutions (3)
- 11M
video views
- 18K+
likes
Working with TikTok creators to tell real human stories about living—and working—with cancer
- Healthcare & pharmaceutical
- Non-profit & government
- Solutions (2)
- 292%
exceeded video view target
- 25%
increase in reach
- 91%
reduction in cost per view (versus previous campaign)
Making campaign waves and keeping people safe in the water
- Non-profit & government
- Solutions (2)